diff --git a/apps/calendar-web/src/common/utils/grid/grid.util.ts b/apps/calendar-web/src/common/utils/grid/grid.util.ts
index 98174f979..9993515c1 100644
--- a/apps/calendar-web/src/common/utils/grid/grid.util.ts
+++ b/apps/calendar-web/src/common/utils/grid/grid.util.ts
@@ -67,7 +67,7 @@ export const SCROLL_TO_NOW_BUFFER_PX = 150;
 const SCROLL_TO_NOW_TOLERANCE_PX = 2;
 
 /** When the now line is visible and scroll is within this window, "t" pulses. */
-export const SCROLL_TO_NOW_PULSE_NEAR_MINUTES = 5;
+const SCROLL_TO_NOW_PULSE_NEAR_MINUTES = 5;
 
 export const getScrollToNowTop = (clientHeight: number) =>
   Math.max(
@@ -76,7 +76,7 @@ export const getScrollToNowTop = (clientHeight: number) =>
       SCROLL_TO_NOW_BUFFER_PX,
   );
 
-export const getScrollToNowDelta = (timedGrid: HTMLElement) => {
+const getScrollToNowDelta = (timedGrid: HTMLElement) => {
   const targetTop = getScrollToNowTop(timedGrid.clientHeight);
   return Math.abs(timedGrid.scrollTop - targetTop);
 };
diff --git a/apps/calendar-web/src/components/SelectView/SelectView.tsx b/apps/calendar-web/src/components/SelectView/SelectView.tsx
index 47de58fef..06038ded7 100644
--- a/apps/calendar-web/src/components/SelectView/SelectView.tsx
+++ b/apps/calendar-web/src/components/SelectView/SelectView.tsx
@@ -18,11 +18,7 @@ import {
 import { ROOT_ROUTES } from "@web/common/constants/routes";
 import { Z_INDEX_FLOATING_MENU } from "@web/common/constants/web.constants";
 import { ShortcutKeys } from "@web/components/Shortcuts/ShortcutKeys";
-import {
-  selectNowCueActive,
-  selectNowCuePulseGeneration,
-  useNowCueStore,
-} from "@web/grid/now-cue/now-cue.store";
+import { useNowCuePulse } from "@web/grid/now-cue/useNowCuePulse";
 import { useFloatingLayer } from "@web/shortcuts/floating-layer";
 import { pageJumpAttrs } from "@web/shortcuts/page-jump/page-jump.targets";
 import { pulseClickTaughtShortcut } from "@web/shortcuts/pointer-intent/pulseClickTaughtShortcut";
@@ -52,8 +48,8 @@ export const SelectView = ({
   const navigate = useNavigate();
   const listRef = useRef<Array<HTMLElement | null>>([]);
   useFloatingLayer("viewSelect", isOpen);
-  const pulseDayLabel = useNowCueStore(selectNowCueActive) && emphasizeDayLabel;
-  const pulseGeneration = useNowCueStore(selectNowCuePulseGeneration);
+  const { pulsing, pulseKey } = useNowCuePulse();
+  const pulseDayLabel = pulsing && emphasizeDayLabel;
 
   const getCurrentView = (): "Day" | "Week" | "Life" => {
     const pathname = location.pathname;
@@ -188,11 +184,8 @@ export const SelectView = ({
           aria-controls={isOpen ? dropdownId : undefined}
         >
           <span
-            className={classNames(
-              pulseDayLabel &&
-                "c-now-cue-label-pulse motion-reduce:transition-none",
-            )}
-            key={emphasizeDayLabel ? pulseGeneration : undefined}
+            className={classNames(pulseDayLabel && "c-now-cue-label-pulse")}
+            key={pulseKey("view-label", emphasizeDayLabel)}
           >
             {label}
           </span>
diff --git a/apps/calendar-web/src/grid/components/TimedGrid.tsx b/apps/calendar-web/src/grid/components/TimedGrid.tsx
index 9a8abfdb2..5892f7f82 100644
--- a/apps/calendar-web/src/grid/components/TimedGrid.tsx
+++ b/apps/calendar-web/src/grid/components/TimedGrid.tsx
@@ -23,11 +23,7 @@ import {
   TIMED_VISIBLE_HOURS,
 } from "@web/grid/grid.constants";
 import { useGridMarginLeft } from "@web/grid/grid-margin";
-import {
-  selectNowCueActive,
-  selectNowCuePulseGeneration,
-  useNowCueStore,
-} from "@web/grid/now-cue/now-cue.store";
+import { useNowCuePulse } from "@web/grid/now-cue/useNowCuePulse";
 import { type GridVisibleDate } from "@web/grid/types/grid.types";
 import { allDayColumnTintStyle } from "@web/grid/utils/allDayColumnTint.util";
 import {
@@ -164,17 +160,16 @@ const CalendarNowLine = ({
 }) => {
   useMinuteTick();
   const percentOfDay = getCurrentPercentOfDay(effectiveTimeZone);
-  const pulseNowLine = useNowCueStore(selectNowCueActive);
-  const pulseGeneration = useNowCueStore(selectNowCuePulseGeneration);
+  const { pulsing: pulseNowLine, pulseKey } = useNowCuePulse();
 
   return (
     <div
       aria-hidden="true"
       className={cn(
-        "c-now-line-rim absolute h-px motion-reduce:transition-none",
+        "c-now-line-rim absolute h-px",
         pulseNowLine && "c-now-cue-pulse",
       )}
-      key={pulseGeneration}
+      key={pulseKey("now-line")}
       style={{
         background: accentGradient,
         top: `${percentOfDay}%`,
diff --git a/apps/calendar-web/src/grid/now-cue/scroll-to-now-or-pulse.ts b/apps/calendar-web/src/grid/now-cue/scroll-to-now-or-pulse.ts
index 559e6d227..30f5a1936 100644
--- a/apps/calendar-web/src/grid/now-cue/scroll-to-now-or-pulse.ts
+++ b/apps/calendar-web/src/grid/now-cue/scroll-to-now-or-pulse.ts
@@ -7,24 +7,19 @@ import {
 import { nowCueActions } from "@web/grid/now-cue/now-cue.store";
 
 export const scrollToNowOrPulse = (
-  timedGrid: HTMLElement | null | undefined,
+  timedGrid: HTMLElement | null,
   behavior: ScrollBehavior = "smooth",
 ) => {
   if (!timedGrid) return;
 
-  const strictAtNow = isTimedGridScrolledToNow(timedGrid);
-  const teachPulse =
-    strictAtNow ||
-    (isNowLineInTimedGridViewport(timedGrid) &&
-      isTimedGridNearScrollToNow(timedGrid));
+  // Read both before scrolling: afterwards every grid looks like "at now".
+  const atNow = isTimedGridScrolledToNow(timedGrid);
+  const nearNow =
+    isNowLineInTimedGridViewport(timedGrid) &&
+    isTimedGridNearScrollToNow(timedGrid);
 
-  if (teachPulse) {
-    if (!strictAtNow) {
-      scrollTimedGridToNow(timedGrid, behavior);
-    }
-    nowCueActions.pulse();
-    return;
-  }
+  if (!atNow) scrollTimedGridToNow(timedGrid, behavior);
 
-  scrollTimedGridToNow(timedGrid, behavior);
+  // Already looking at now, so there is nothing to scroll to: teach instead.
+  if (atNow || nearNow) nowCueActions.pulse();
 };
diff --git a/apps/calendar-web/src/grid/now-cue/useNowCuePulse.ts b/apps/calendar-web/src/grid/now-cue/useNowCuePulse.ts
new file mode 100644
index 000000000..aa62b43cd
--- /dev/null
+++ b/apps/calendar-web/src/grid/now-cue/useNowCuePulse.ts
@@ -0,0 +1,25 @@
+import {
+  selectNowCueActive,
+  selectNowCuePulseGeneration,
+  useNowCueStore,
+} from "@web/grid/now-cue/now-cue.store";
+
+/**
+ * Subscribes an element to the go-to-today teach pulse.
+ *
+ * `pulsing` gates the pulse utility class. `pulseKey` is a remount key: a CSS
+ * animation only replays on a fresh node, so repeated "t" presses need a key
+ * that changes with every pulse. Name it per element so sibling cues under
+ * one parent stay distinct, and pass `isTarget` where the element is only
+ * sometimes the cue (today's column) so the rest never remount.
+ */
+export const useNowCuePulse = () => {
+  const active = useNowCueStore(selectNowCueActive);
+  const generation = useNowCueStore(selectNowCuePulseGeneration);
+
+  return {
+    pulsing: active,
+    pulseKey: (name: string, isTarget = true) =>
+      isTarget ? `${name}-${generation}` : undefined,
+  };
+};
diff --git a/apps/calendar-web/src/views/Week/components/Header/DayLabels.tsx b/apps/calendar-web/src/views/Week/components/Header/DayLabels.tsx
index c1f54115d..fb9c670a3 100644
--- a/apps/calendar-web/src/views/Week/components/Header/DayLabels.tsx
+++ b/apps/calendar-web/src/views/Week/components/Header/DayLabels.tsx
@@ -10,11 +10,7 @@ import {
 } from "@web/events/stores/draft.store";
 import { EVENT_WIDTH_MINIMUM } from "@web/grid/grid.constants";
 import { useGridMarginLeft } from "@web/grid/grid-margin";
-import {
-  selectNowCueActive,
-  selectNowCuePulseGeneration,
-  useNowCueStore,
-} from "@web/grid/now-cue/now-cue.store";
+import { useNowCuePulse } from "@web/grid/now-cue/useNowCuePulse";
 import {
   selectPageJumpHintsVisible,
   usePageJumpHintStore,
@@ -55,8 +51,7 @@ export const DayLabels: FC<Props> = ({
   const showDayJumpPrefixes =
     !isEventFormOpen && (pageJumpHintsVisible || isEventJumpActive);
   const marginLeft = useGridMarginLeft();
-  const pulseTodayLabel = useNowCueStore(selectNowCueActive);
-  const pulseGeneration = useNowCueStore(selectNowCuePulseGeneration);
+  const { pulsing: pulseTodayLabel, pulseKey } = useNowCuePulse();
   const dayJumpHowTo = isEventJumpActive
     ? "Type the day key to focus that column."
     : "Hold Shift and press the day key to focus that column.";
@@ -128,9 +123,9 @@ export const DayLabels: FC<Props> = ({
                   isToday && "c-text-gradient",
                   isToday &&
                     pulseTodayLabel &&
-                    "c-now-cue-label-gradient-pulse motion-reduce:transition-none",
+                    "c-now-cue-label-gradient-pulse",
                 )}
-                key={isToday ? `day-num-${pulseGeneration}` : undefined}
+                key={pulseKey("day-num", isToday)}
               >
                 {dayNumber}
               </span>
@@ -144,11 +139,9 @@ export const DayLabels: FC<Props> = ({
                 <span
                   className={cn(
                     "relative text-[clamp(var(--font-size-m),2cqw,var(--font-size-l))] leading-none",
-                    isToday &&
-                      pulseTodayLabel &&
-                      "c-now-cue-label-pulse motion-reduce:transition-none",
+                    isToday && pulseTodayLabel && "c-now-cue-label-pulse",
                   )}
-                  key={isToday ? `day-name-${pulseGeneration}` : undefined}
+                  key={pulseKey("day-name", isToday)}
                 >
                   {day.format("ddd")}
                 </span>