diff --git a/rules/subrepo_rules.build_defs b/rules/subrepo_rules.build_defs
index d1c67dabd..1bf0e44d4 100644
--- a/rules/subrepo_rules.build_defs
+++ b/rules/subrepo_rules.build_defs
@@ -318,7 +318,7 @@ def local_repository(name:str, path:str):
         path = path,
     )
 
-def plugin_repo(name:str, revision:str,  plugin:str="", owner:str="please-build", hashes:list=[]):
+def plugin_repo(name:str, revision:str,  plugin:str="", owner:str="please-build", hashes:list=[], labels:list=[]):
     """Defines a please plugin to use from the configured plugin repositories. See
         https://please.build/config.html#please.pluginrepositories for more information.
 
@@ -328,6 +328,7 @@ def plugin_repo(name:str, revision:str,  plugin:str="", owner:str="please-build"
         plugin (str): The name of the plugin. Defaults to the name of this rule.
         owner (str): The owner of the plugin to be passed to the template URLS.
         hashes (list): A list of valid hashes for the downloaded archive file.
+        labels (list): Any labels which are applied to the build target.
     """
     plugin = plugin or name
     urls = [url.format(owner=owner, revision=revision, plugin=plugin) for url in CONFIG.PLUGIN_REPOS]
@@ -338,6 +339,7 @@ def plugin_repo(name:str, revision:str,  plugin:str="", owner:str="please-build"
         url = urls,
         out = name + '_' + basename(urls[0]),
         hashes = hashes,
+        labels = labels,
     )
     extract_rule = build_rule(
         name = name,