The Mru mark, the lockup, the wordmarks, the colors and the animated mark. The guide with previews is at mru.space/brand.
Download everything: main.zip.
| Folder | Files |
|---|---|
mark/ |
The mark as SVG, and PNG at 512 and 1024 px. on-light has dark ink for light backgrounds; on-dark has light ink for dark backgrounds. Transparent. |
lockup/ |
The mark with the word "Mru", as SVG and PNG. Same two versions. |
wordmark/ |
The names alone, with no mark: "Mru", "Mru Aerospace", "Mru Field" and "Mru Flight". SVG and PNG, same two versions. |
motion/ |
The animated mark, as GIF and MP4. mru is for dark backgrounds, mru-light for light ones. |
colors.json |
The site colors for light and dark mode. |
Every letter in the SVGs is an outline, so they look the same without the font.
| Token | Light | Dark |
|---|---|---|
| Ink | #16161a |
#ecece8 |
| Paper | #fafaf8 |
#121214 |
| Signal (ochre) | #87650a |
#d8a54a |
| Accent | #3a4a5a |
#9fb4cb |
- Headings, the word "Mru" and the wordmarks: Futura, medium. Jost 500 is the open fallback.
- Body text: Charter. Source Serif 4 is the open fallback.
- Labels, numbers and code: IBM Plex Mono.
- Keep clear space around the mark of at least half the ring's diameter.
- Use the mark at 16 px or larger, and the lockup at 24 px tall or larger.
- Use the "Mru" wordmark where the mark cannot go. Use "Mru Aerospace" for the company, for example in a document or a listing. Use "Mru Field" and "Mru Flight" for the products.
- Use the files as they are. Do not recolor, rotate, stretch, outline or add effects to the mark, and do not set "Mru" in another typeface.
- Use ink on paper: the
on-lightfiles on light backgrounds and theon-darkfiles on dark ones.
The name and the mark are trademarks of Binns Pte. Ltd. Read TRADEMARK.md before you use them. Questions: contact@mru.space.
npm ci
npm run build # outlined SVGs, from fonts/jost-500.ttf
./scripts/png.sh # PNGs (needs rsvg-convert)The geometry matches the mark on mru.space: a 100-unit box, a ring of radius 34, an orbit of 30 by 14 at -22 degrees, and an M in Jost 500 at 16 units.